Several years ago Liqui were approached by the organisers of the London Coffee Festival with the aim of solidifying their brand experience. They wanted the event to have more of an inclusive festival feel rather than just another trade show of disparate exhibitors. Liqui were pivotal in achieving this; creating an overall look for the show with a suite of cost effective furniture, lighting and stand elements that smaller exhibitors could hire.
For bigger brands we created bespoke stands specific to their needs; and although each was individual they were designed to fit within the show as a whole. In addition, we designed and built all the event and social areas such as the Coffee Masters competition arena, the VIP lounge and the Hyde Park social space. Liqui have continued to work with the organisers; storing and refurbing existing stands as well as designing new stands and elements from year to year.
The purpose of this environment was to create an exclusive experience for VIP’s to come and visit during London Coffee Festival. With a variety of enclosed seating areas and Scandinavian styling this became a secluded haven for visitors to relax, work and have meetings in.
For Latte Art, at the London Coffee Festival, Liqui had to create an immersive event space. At the front and side was a large L-shaped counter where top baristas demonstrated their skills in the art of making lattes whilst being videoed as they worked at their craft.