The minimalist aesthetic of our dessert cafe design centers on bold, rectangular shapes together with the use of exposed concrete throughout the interior to accentuate the modern, almost Brutalist look. To add visual interest to the cafe interior design, terrazzo tiles have been used for the floor and in specific places on the walls. To slightly soften the overall impression, and add warmth, wood has been introduced into the interior design. This takes the form of cladding on pillars, ceiling supports, and shelving units. Perforated wooden screens have also been used to delineate certain seating areas and break up the space. These echo the brand pattern that Crate47 developed for the branding refresh which also features a simple tight repeat of a geometric shape.
The updated logo design also comes into play embossed into the exposed concrete of the walls and counter. This fairly low-key approach to interior branding is common to most of our projects and demonstrates how we can subtly integrate brand elements into a commercial interior design resulting in a synergy between the two.